Adveta Dwivedi is a seasoned professional in the Gaming and Esports industry, specializing in gamification, marketing strategies, and technology to drive growth as a head of marketing and technology Gamers Hub Media Events. With over 12 years of experience, she leads teams in tournament operations, marketing campaigns, gamer acquisition, and international expansion, especially in the MENA region, while integrating gamification to enhance engagement and user experience. Adveta is also a passionate educator, having taught the Master in Esports (Game Events and Operations) program at ISDE Spain for three consecutive years. She has a strong background in digital training, having provided corporate digital marketing courses in Oman to clients like Ooredoo and Bank Muscat, and served as an adjunct professor at SP Jain Dubai. Her experience spans e-commerce, digital training, social media strategies, and gamification, working with high-profile clients such as PDO,HP, Intel, BMW, Shell, Emirates NBD and Pizza Hut. Adveta is also a recognized thought leader, having spoken at global events like the Global E-commerce Summit in Spain and the Global Digital Leaders Summit in Berlin.